Linkedin Lead Generation Blog

Extend your knowledge with these tips, tricks and insights geared to help you reach your business goals.

Linkedin Lead Generation Blog

Extend your knowledge with these tips, tricks and insights geared to help you reach your business goals.

4 Simple Steps to Optimize Your LinkedIn Profile Using Client Testimonials and AI branding candyce edelen candyce linkedin tips linkedin profile tips Oct 06, 2024

Not sure what to write in your LinkedIn About section? A customer-centric LinkedIn profile can really help you attract inbound leads and build your credibility. 

But most of my clients struggle to come up with the right angles. 

Here’s a method that can help you create a narrative...

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How To Create A Saved Search In LinkedIn candyce edelen candyce linkedin tips linkedin commenting linkedin saved search linkedintips Sep 26, 2024

LinkedIn Commenting Strategy: How to Create a Custom Feed of Influencers

On LinkedIn, your commenting strategy is just as important as your posting strategy. It’s a key tool for enhancing your human-to-human outreach and attracting your ideal leads. But, you’ve got to be strategic...

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LinkedIn Profile Mastery: The Power of Personal Branding branding linkedin linkedin profile tips phil donaldson phils linkedin tips phils profile tips propelgrowth linkedin tips social media thought leadership Sep 16, 2024

Becoming the Signal Above the Noise

In the cacophony of digital voices, standing out is less about volume and more about resonance. Think of the last time you met someone truly memorable. Chances are, it wasn't their ability to recite their resumé that stuck with you, but rather...

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Thought Leadership Redefined: Transform Your Existing Content Into a Trust-Building Machine candyce edelen content marketing demand generation social media thought leadership Aug 26, 2024

“We’re spending $8,500 a month on ads. But the leads are too small and not ideal fits. We need a better way to attract prospects.” A friend shared this over coffee recently.

“Are you publishing thought leadership?” I asked. “Not really. I know we should be. I...

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LinkedIn®️ Restricted Personalized Invitations. Now What? candyce edelen human-to-human framework linkedin linkedintips prospecting Aug 19, 2024

For years, I’ve advocated for sending a personalized connection request anytime you wanted to connect with someone on LinkedIn®

This year, LinkedIn changed the game and started restricting personalized invitations for free accounts. Now you can only send about 5 a month unless...

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How to Prepare for That First Sales Call With a New Prospect candyce edelen prospecting sales template Aug 12, 2024

When you schedule a call with a new prospect, how do you prepare?

Sometimes, I’m tempted to wing it with prospects, especially if they’re the ones who requested the meeting.

But that’s not wise. When I wing it, the calls might be pleasant, but we rarely agree to next steps, and...

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Influencer Strategy on LinkedIn candyce edelen influencer linkedin strategy Jul 23, 2024

Struggling to cut through the noise and be heard on LinkedIn? Imagine having industry leaders who your ideal audience follows amplify your voice, bringing your content straight to your ideal audience. That's the power of an effective influencer strategy.

But what we’re talking about here is...

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If Your Company’s Message Is The Same As Others in the Ecosystem You’re A Commodity branding marketing phil donaldson sales May 06, 2024

“No one ever made a difference by being like everyone else.”
― P.T. Barnum

At a recent DirectionsNA conference, Candyce asked an attendee, “What’s your company’s differentiator?” He replied, “We really care about our customers.” 

Candyce...

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Bots in Sales: Helping, Not Replacing Human Connection ai sales strategies human-to-human framework linkedin automation phil donaldson prospecting sales Apr 26, 2024

Imagine a world of bots calling bots. Bots emailing bots. Bots commenting on bot-generated posts. Bots pitch-slapping bots.

Bots, bots, bots, bots, bots...

Is this the "utopia" of fully automated AI sales assistants? A Bot-Topia? 

Sure, automating tasks helps to streamline...

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LinkedIn Verification: Should You Get That Little Gray Shield? linkedin linkedintips no bots phils linkedin tips phils profile tips Feb 20, 2024

The LinkedIn Verification Conversation

LinkedIn has rolled out a new identity verification system, sparking discussions among professionals about its implications. A conversation between LinkedIn experts Gillian Whitney and John Experian provided insights into the benefits and potential concerns...

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How to Consistently Write Posts for LinkedIn if You’re Not a Great Writer branding candyce edelen marketing prospecting Feb 13, 2024

If you run a business or are in sales, you’ve undoubtedly heard about the value of consistently posting on LinkedIn.

Consistently publishing helpful content on LinkedIn as well as on blogs, videos, social media, and email is essential for attracting your ideal audience and getting them to...

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LinkedIn Groups: Are They Worth Your Time and Effort in 2024? candyce edelen linkedin linkedintips Feb 06, 2024

LinkedIn launched groups in 2005 as a premium add-on. They later opened groups to all members. The first 8-10 years went really well. Groups were engaging, with lots of discussions and helpful advice. 

Joining and participating in niche LinkedIn groups used to be a go-to strategy for growing...

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