Your LinkedIn Experience Section Isn’t Your Job Description

It’s your highlight reel of results. Too many LinkedIn profiles read like laundry lists full of responsibilities:

• “Managed a team”
• “Oversaw projects”
• "Handled client accounts”

Here’s the deal: nobody’s searching for someone who jus...

Build a Memorable Personal Brand on Linkedin

Are you showing up on LinkedIn only to end up feeling invisible, unheard? Building a personal brand on LinkedIn can feel like you’re in a room full of people shouting at one another with megaphones. 

You’ve got stories, insights, maybe even a few life l...

A Café Chat, Not a Resumé Recital

I love living in Fort Collins, Colorado. It's so easy to get together with people for a "getting to know you" café chat.

That's kind of how your LinkedIn About Section should feel. Like sitting down for coffee with a prospect.

Think about it. You meet up with a n...

What makes someone stop and read your LinkedIn profile instead of moving on to the next?

Spoiler: it’s not a flashy job title or a laundry list of skills. It’s the story you tell, the way each section builds intrigue and credibility, compelling visitors to dig deeper.

In my first post, we laid the...

Not sure what to write in your LinkedIn About section? A customer-centric LinkedIn profile can really help you attract inbound leads and build your credibility. 

But most of my clients struggle to come up with the right angles. 

Here’s a method that can help you create a narrative that is guarante...

Becoming the Signal Above the Noise

In the cacophony of digital voices, standing out is less about volume and more about resonance. Think of the last time you met someone truly memorable. Chances are, it wasn't their ability to recite their resumé that stuck with you, but rather the undeniable qual...

Introducing Yourself With Impact: Crafting an Optimal LinkedIn Profile

If you work in sales, have a small business, or lead a small or medium business, you need a strong LinkedIn profile. It's a crucial part of your brand. It helps you reach future clients, employees, partners, and investors. 

But...

Your headline is arguably the most important part of your LinkedIn profile. 

• Your headline is is the first thing people see when you send a connection request
• It’s the first section they’ll read on your profile
• It’s searchable, and helps you get found when people search for keywords
• It shows u...