Specialization is crucial for a software ISV (Independent Software Vendor) to achieve success in the highly competitive tech market. By focusing on a specific industry or domain, ISVs can create products that meet the unique needs and demands of that market. This not only helps the ISV stand out fro...
A niche strategy can have a dramatic impact on the growth of your ERP/CRM practice.
Every week, I talk with ERP/CRM partners about the need to focus on a niche.
Any small business will benefit from targeting niches, and this is especially true for partners. But most of partners worry that...
Small business is often touted as the primary engine of job creation. But in reality, it’s not startups that contribute to stable jobs. It’s companies that reach the mid-market level of $10-50M in revenue. However, only 0.4% of businesses in the US ever reach that stage. Millions of firms get stuc...
