97% of your target market isn't buying right now.
But they’re still paying attention—following industry thought leaders on LinkedIn and soaking up ideas.
Most of them will eventually enter the market. And when they do:
- 90% form a shortlist before they start their formal research.
- The vast majority ultimately buy from that original shortlist.
- If you’re not already on it, you won’t even get a shot.
So the real game is defining what matters most—then shaping buyer expectations around it—while being visible and trusted long before a budget is set, an RFP is written, or a vendor search begins.
You’ve got to show up as a visible, trusted authority before they’re ready to buy, before any intent data lights up, before they ever click your site.
Because when they finally do raise their hand, the loudest, most familiar and most trusted voices win.
Let us help you become the trusted authority buyers remember.
Every day, you’re having conversations with clients and your team that surface insights your market would find valuable—ideas that could shape how they think, what they expect, and who they trust.
The Executive Credibility Engine draws that expertise out of you, turns it into strategic LinkedIn content, and gets it in front of the right people long before they start shopping. By the time they’re ready to buy, you're already their first choice.Â
With our system, you will:
âś… Be seen as a strategic partner, not a vendor
âś… Build visibility that compounds over time
âś… Attract well-qualified prospects
âś… Share content your market actually cares about
âś… Do it all in about seven hours a month
This isn’t another LinkedIn posting service. It’s a demand-creation system that makes you the obvious choice before prospects even start shopping.
You invest about seven hours a month. We do the rest.
We surface what matters most to your buyers from real conversations, draw out your expertise, and turn it into LinkedIn content that builds trust and shapes demand.
Visibility that Compounds
Within 60 days, you’ll start seeing a lift in reach and engagement—and you’ll be showing up in the right conversations with the people you want to influence.
Strategic Positioning
You’re seen as a trusted advisor, not just another vendor—opening doors to bigger, earlier stage, more strategic opportunities with decision-makers who value your perspective.
Right-Fit Engagements
Qualified prospects and potential partners start reaching out, and you’re invited to speak, collaborate, and partner—because you're already the trusted authority.
100s of companies have trusted us to help them master outbound and inbound LinkedIn strategies.
The Executive Credibility Engine is built on the strategies we’ve refined with these brands.
What leaders say about working with us
The Executive Credibility Engine is built on the same proven strategies we’ve used to help hundreds of leaders succeed on LinkedIn. Here’s what some of them have said about working with us:
David Greenberg
“Working with PropelGrowth has allowed me to leverage LinkedIn in a much more powerful, effective way. Their expertise has directly translated to tangible business results - I've been able to significantly grow my pipeline and close more deals as a result of their partnership. I highly recommend their services to any entrepreneur or executive looking to supercharge their online presence and lead generation.”
Anya Ciecierski
“Being consistent on LinkedIn with the right type of content has been a huge boost for my business. And I credit that 100% to what I learned from Candyce and PropelGrowth. She helped me develop a customer-centric approach to content. She got me going, but she also keeps me going, because she stays on top of what is working on LinkedIn now, ensuring my content strategy remains effective. She is an invaluable resource to have on my side.”
Why the Executive Credibility Engine Stands Alone
The Executive Credibility Engine isn’t just another LinkedIn posting program. It’s the result of my 25+ years helping B2B companies shape how they go to market, earn trust, and close high-value deals.
Over the years, I’ve:
- Built go-to-market strategies that align marketing, sales, and leadership around a clear market position
- Interviewed 250+ buyers about how they find and evaluate solutions, build consensus, and make final decisions
- Developed thought leadership programs that established clients as category leaders
- Trained hundreds of leaders on inbound and outbound LinkedIn strategies to create influence and demand
Through all that experience, I’ve learned that the most valuable, customer-centric content is hidden in conversations you’re already having—in the questions your customers ask, the advice you give, and the stories you share.Â
When we work together, I’ll capture those moments, draw out your expertise, and shape it into strategic LinkedIn content that builds credibility, positions you as a trusted authority, and influences how buyers think about solutions like yours.
Because it’s done with you—not for you—every post reflects your voice and authority, making it impossible for competitors to copy.
How the Program Works
Our process for building market authority:
- Optimize Strategy: Clarify your goals, sharpen your positioning, and align every step to win trust
- Surface What Matters:Â You send transcripts. We analyze to uncover topics your buyers care about.
- Draw Out Your Expertise: Use our proprietary method to extract and shape insights only you can provide.
- Compose Strategic Content: Turn your insights into LinkedIn posts that influence buyer expectations.
- Refine and Publish: You review and polish so every post sounds like you — not generic marketing.
- Build Your Audience: Engage with influencers to join the right conversations and attract ideal followers.
What You Get |
Results You Can Expect |
|---|---|
| Strategic Content Engine – 12–15 posts/month drawn from your real client conversations, framed to shape buyer thinking. | Compounding Impact – Market visibility grows month after month, strengthening relationships and influence in your target audience. |
| Audience Growth Strategy – A 15-minute/day commenting plan that puts you in the right conversations with the right people. | Influence in the Right Places – Consistently visible in high-value conversations, attracting ideal prospects and building trusted authority. |
| Executive Coaching – 2 hours/month to refine messaging, strengthen positioning, and confidently lead industry conversations. | Stronger Market Positioning – Seen as a trusted advisor with earlier access to decision-makers and greater ability to command premium pricing. |
| Conversation-to-Content Framework – Proprietary prompts uncover insights and draw out expertise only you can provide, shaping buyer expectations. | Recognized Authority – Steady growth in reach and reputation among your ideal audience, driven by unique, buyer-relevant insights. |
| Results Dashboard – Real-time view of visibility, engagement, and influence trends, with metrics tied directly to business outcomes. | Data-Driven Decisions – Clear insights into what’s working, making it easy to focus effort where it drives measurable results. |
| Profile Optimization – Access to Profile Mastery and coaching so your profile speaks directly to target prospects and converts visits into next steps. | Conversion from Profile Viewers – More profile visitors becoming inbound leads, referrals, and qualified opportunities. |
Results are based on clients who complete the full program requirements.
What Does It Cost?
There is a financial and time investment to make this program work for you.
What's the financial investment?
Use the calculator below to estimate your total monthly financial investment.Â
Compare this to:
- Trade show booth: $15,000-$50,000 for a few days of exposure
- Google Ads: $5,000-$15,000/month with decreasing effectiveness
- Marketing agency: $8,000-$20,000/month for generic campaigns
This program is a strategic investment in the visibility and credibility of your brand. It will bring ongoing, exponential returns over time.
How Much Time Does this Take?
Answer: 7 Hours Per Month
Here's your exact time investment:
- 1-2 hours/month:Â Strategy consults, reviewing stats, coaching
- 15 minutes/month: Prepping transcripts (just a quick search/replace)
- 1 hour/month: Recording short voice notes on the topics we provide (we'll make this easy with questions and cues)
- 1 hour/month: Reviewing and scheduling posts on LinkedIn (we'll show you how)
- 15 minutes/day (weekdays):Â Strategic commenting (we give you the plan and tech to make this quick)
That's it. We handle the analysis, research, content creation, and strategic guidance. You provide the expertise and engage authentically with your network.
Can you afford NOT to invest 7 hours a month in becoming the obvious choice in your market?
Timeline for Results
- 60 days: Measurable increase in LinkedIn visibility and engagement
- 3-6 months: Increased recognition in your industry, more opportunities to join relevant conversations and connect with prospects
- 6+ months: Established credibility as trusted authority, attracting inbound inquiries and supporting outbound efforts
(Note: LinkedIn is inherently unpredictable, but these results are typical).
This System Works Because It's Based On What Prospects Actually Care About
Most LinkedIn content fails because it's created in a vacuum. Our approach is different:
Real Problems, Real Solutions
Every post addresses challenges your prospects are actively facing because it comes from actual client conversations.
Proven Topics
We don't guess what your audience wants to hear—we analyze what they're already asking about.
Your Unique Perspective
Instead of generic advice, you share your specific approach to solving real business problems.
Strategic Formatting
We use proven frameworks and years of research on what drives LinkedIn engagement.
Relationship-First Approach
Focus on building trust and starting conversations, not just broadcasting messages.
This program is for you if...
- You're a founder, senior exec or solopreneur in B2B services.
- You're tired of competing on price instead of value.Â
- You want to be seen as a trusted authority.
- You're willing to invest time building awareness.
- You enjoy building trust with prospects.
Don’t sign up if...
- You want someone else to do the work for you.Â
- You expect instant results (this compounds over time).
- You won’t invest time for daily engagement in LinkedIn.
- You don’t like networking and meeting new people.
- You're chasing vanity metrics or collecting random followers.
Frequently Asked Questions
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