In 1913, Henry Ford revolutionized manufacturing with the assembly line, transforming automobile production from a slow, handcrafted endeavor into a relentless, mechanized force. It was efficient. It was scalable. It was genius.
And somewhere along the way, salespeople thought: What if we did...
"She keeps showing up like a bad rash!"
A CMO told us about a sales person who just would not stop pestering him, even after he clearly told her he was not interested in her offer and was not going to schedule time to meet.
“She just keeps showing up like a bad rash,” he told...
Inbound vs. outbound – is this the right question?
I’ve given workshops and trainings to more than 1,000 business owners and sellers in the last several years. One misconception I often hear is the idea that you must choose between inbound and outbound sales strategies. Or that if...